Xintiandi Style Mall Opening & Fashion Show Nov 16, 2010

This post is a live post in regards to the new Xintiandi Style shopping Mall that opened in of all places Xintiandi, Shanghai.  Yesterday when I was in Xintiandi I noticed that there was a runway two blocks long from one end of Xintiandi to the other.  Below is a preview of the runway set up yesterday:

Xintiandi Style Runway Setup

After walking the runway, I decided to check out the mall… It looks fancy, sharp and classy.  I am sure it is expensive but the major challenge in Shanghai these days are there are many malls opening this fall alone.  The Xintiandi Style mall appeared to be 80% full with tenants but there were only a few people wondering throughout with most of the people not carrying bags from recent purchases.

Today I was back in Xintiandi for lunch and noticed further developments with the stage and decided it would be best to ask a staff member when the show would begin.  I was advised the show would begin at 2:00pm and it now was 1:40pm, so I decided to stick around to catch the action.  One problem is I had no camera with me, so the photos you are about to see are from my iPhone 3.

Xintiandi Style – View towards the new mall and stage
Xintiandi Style – Runway street crossing
VIP Entrance Staff and Security
The drinks that no one touched
VIP Sitting and Center Stage
Harley Davidson – Ride On – Show Opening
The Models – Kids take to the runway
Models – Son and Mom
Models on Runway
Models – Runway
Models – Runway
Models – Runway
Models – Runway
Models – Runway
Models – Runway
Models – Runway
The Runway from a models perspective

The show was long and after 20 minutes I decided it would be best to get back to work and share the action with you.

Always the best from Xintiandi in Shanghai to you…

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